Prayagasoft - web designer India, Ecommerce developer india, Ecommerce design

Update your site

Update your site as often as possible. Your online presence is another branch (if not the only branch) of your company and it needs to be maintained. Your site is the company's exposure to the world, and in this case- your appearance does mean everything. If you leave the same information on your site for long periods of time, people make the assumption that you have the same 'don't care' attitude towards business that you conduct. Don't make this fatal mistake.

Depending on your traffic and the purpose of your site- you may need to update less often than others. If you have a site that offers news or weather, obviously you'll need to update every day, maybe more than once a day. If your site sells antique furniture, you won't need to update as often. If you run a sight that doesn't need much maintenance, you still need to put in effort. Decorate your web page with holiday themes or at least for the seasons. Place something on-sight that will make your visitors smile. If they feel good while they are on your site, they'll come back.

Suggestions for how to update your site:

• Post the date/ date when last updated
• News that relates to your product/business
• What's new in the company
• Cool fact of the day/week
• Joke of the day/week
• Cool link of the day/week
• Cartoon to the day/week
• Contest/ game of the week/month
• Holidays, seasonal decorations

NOTE : Notify customers by e-mail when your site is updated!

Benefits of updating your site:

• Your site is timely
• Increase traffic
• A customer-friendly site
• Customer retention