An ISO 9001:2000 certified company
Search Engine Optimization - Using Keywords in Links
By Charles NixonWhen your optimizing your website for search engines there are some link building strategies that you want to try and achieve to help be ranked higher up on search engines.
Link Building Tips
------------------Tip 1
Use your main keywords in your "visible" link tags. This is
very important to do because it shows the search engines
that you have more relevant information on those keywords.
Tip 2
Use those main keywords at the very start of your link tags
Those closer to the keyword is to the front of the link tag
the more the search engines will think it is of importance.
Tip 3
Try and use the keywords more than once. Dont abuse this
tip by putting keywords one after the other. Try and put
one keyword than some information, than another keyword.
If you list to many keywords together chances are that you
will become penalized by the search engines.
Tip 4
Incoporate plurals of your keywords throughout your linking
structure. Some search engines (if not most) are making it
so that keywords are automatically using plurals. This is
a benefit to you, but not all search engines are doing this
so try and add in multiple keywords in plural form and in
regular form throughout your site.
Tip 5
Use your keywords in your "visible" link tags, and use them
in your page name. This helps increase your keyword ranking
by having those extra keywords in the visible link area and
in the page name area. Great way to get those keyword
points.
Examples of Link Building Tips
------------------------------Tip 1 Example
Home for Webdesign
Note the homepage would be able webdesign. So why
not incoporate a keyword in front of the link.
Tip 2 Example
Including it at the front eliminates the need of
"for" and increases the relevancy of the keyword.
Tip 3 Example
here to learn about our webdesign information.
Search Engine Optimization
- Learn about our webdesign Search engine
optimization information.
Note: the first link I used the keyword webdesign.
I than used the same keyword again in the second
links description.
Tip 4 Example
Search Engine Optimization
or
Search Engine Optimizing
or
SEO
Tip 5 Example
Visible Link
Charles Nixon - Website Designer. Driven by Creativity. Building websites to increase sales, and web presence. Did you start your business to create a website? Or to run your business?
CharlesNixon.com may be the web design firm for you! Competitive prices and your project delivered on time and on budget.
http://www.CharlesNixon.com/
mailto:Charles@CharlesNixon.com